Hokkaido Fair: thick-cut lamb tongue, jingisukan lamb and crab rice join the all-you-can-eat menu
Based on Yakiniku King’s official fair page and Monogatari Corporation’s press release of November 11, 2026 ().

Prices and items can differ by store, and some stores do not take part.
The 7 dishes (ラムタン means lamb tongue)
Yakiniku King (焼肉きんぐ) is a grill-it-yourself yakiniku chain with 372 stores across Japan. You order on a tablet and staff bring everything to your table. Its winter Hokkaido Fair is built around lamb and crab, plus tie-ups with well-known Hokkaido brands.
The new star is ラムタン (ramu-tan): “ramu” is lamb and “tan” is tongue, the same “tan” as in gyutan (beef tongue). It comes thick-cut with plenty of salted green onion on top.







Those are à la carte prices. On the King or Premium course, all seven are part of the all-you-can-eat menu at no extra charge.

- Some dishes use ingredients from outside Hokkaido.
- Cut large pieces into bite size with the scissors provided.
- Prices and items may differ by store and can change without notice.
Dates and the 13 early stores
All stores start on Wednesday, December 9, and the official page lists the end as February 16, 2027. Thirteen stores began selling early on Wednesday, November 11; their early run lasts until mid-January (the exact end varies by store).
| Prefecture | Early stores (from Nov 11) |
|---|---|
| Tokyo | Nakameguro, Asakusa ROX, Itabashi Maenocho, Hamura |
| Saitama | Gamo, Urawa Misono |
| Chiba | Shin-Kamagaya |
| Fukushima | Fukushima Izumi |
| Aichi | Akebono |
| Kyoto | Kyoto Momoyama |
| Osaka | Daito |
| Fukuoka | Fukuoka Shimizu |
| Saga | Saga Hinode |
The early run overlaps the PayPay coupons (to Dec 25) in the next section. The Yakiniku King lucky bag lottery closes Nov 17, and its coupons work from Jan 12. Niku-no-hi (“meat day”) doubles the app’s visit points.
Which course to order: not the 58-item one
There are three all-you-can-eat courses, and the Hokkaido Fair dishes are only on the King and Premium courses. The cheapest 58-item course does not include them.
| Course (incl. tax) | Hokkaido Fair | What’s in it |
|---|---|---|
| 58-itemfrom ¥3,278 | No | Beef, pork, chicken, seafood, vegetables and desserts |
| Kingfrom ¥3,828 | Yes | The chain’s most popular course, with its “five specialities” and limited-time dishes |
| Premiumfrom ¥5,038 | Yes | Everything, including kuroge wagyu and premium beef |
Prices are the official “from” prices and vary by store. Every course is 100 minutes, with last order 20 minutes before the end. Drinks are extra: soft drinks all-you-can-drink are ¥429, with alcohol ¥1,639.
- Preschoolers
- Free
- Elementary
- Half price
- 60 and over
- ¥500 off the regular tax-inclusive price
Two adults on the King course pay at least ¥3,828 × 2 = ¥7,656. Add soft drinks and you are past ¥8,000, well over the ¥5,000 needed for the PayPay coupons below.
Paying less: PayPay coupons, the app and the lucky bag
1. PayPay coupons, Nov 2 – Dec 25: up to 10% back
Get the coupon in the PayPay app first, then pay ¥5,000 or more (incl. tax) with PayPay on the same phone, and you receive PayPay points. There are two coupons:
- Coupon 1
- Opening–17:59 and 21:00–closing: up to 10% (max 1,000 points per use, 2,000 in total), twice per person
- Coupon 2
- Weekdays except holidays: up to 5% (max 500 points per use). Get the November and December coupons separately; twice each
- Period
- Nov 2 (Mon) – Dec 25 (Fri), 2026. May end early
- Note
- If you have both, only the bigger one applies. Some stores are not taking part or do not accept PayPay
18:00–20:59 is outside coupon 1. For 10% on a weekday dinner, go early or after 21:00.

We checked the official list of participating stores: all 13 early Hokkaido Fair stores are on it. From the nationwide start on December 9 until December 25, most stores let you combine the fair with this coupon.
2. The Yakiniku King app: visit points, Niku-no-hi and a birthday coupon
- The app’s membership card is called the “Police Notebook”. Each bill of ¥820 or more (before discounts) earns one visit point, and your rank rises from constable to police commissioner, unlocking more coupons and goods.
- Niku-no-hi (Nov 28–30 and Dec 28–30 these two months): spend ¥2,000 or more before discounts and you get two visit points. Show the Police Notebook screen at the register.
- A special coupon arrives for your birthday month, sent on the 16th of the month before.
- You can also join the waiting list or book priority seating in the app, handy over the New Year rush.
3. Yakiniku King Lucky Bag 2027: lottery until Nov 17

- Price
- ¥5,000 incl. tax, one per person
- Contents
- 12 × ¥500 coupons (¥6,000), plus a humidifier, a meat-print PP cross bag, a mini charm, store-design food bags and bath salts
- Coupons
- One per ¥3,000 spent (incl. tax), no limit per bill. Cannot be combined with other discount tickets or perks
- Valid
- (1) Jan 12 – Apr 30, 2027: 6 coupons; (2) May 1 – Jul 31: 6 coupons
- Apply
- Lottery via the official app or web My Page, until Nov 17 (Tue) 23:59. Results Dec 1; winners pay and collect at their chosen store Dec 25 – Jan 5
The first six coupons work from January 12, so they overlap the fair (until February 16) for about a month. A table of four with a ¥12,000 bill could use four coupons at once for ¥2,000 off.
The five goods and the entry and pickup steps are in our Yakiniku King Lucky Bag 2027 guide.
7 things to know before you go
- Skip the 58-item course if you want the fair. The dishes are only on King, Premium or à la carte.
- Order the zangi early. The cartilage zangi is limited in quantity.
- The crab rice is not all crab. The official page says it uses red snow crab and crab-flavoured kamaboko.
- Use the scissors on thick cuts. The chain suggests bite-size pieces. The grill is medium in the centre, with hot and low zones toward the edge.
- For 10% back, avoid 18:00–21:00. Coupon 1 only covers opening–17:59 and after 21:00. Weekday lunches can use coupon 2 (5%).
- The lucky bag lottery ends Nov 17. If you go often, enter now; winning coupons work during the fair from January 12.
- In Tokyo, try an early store. Nakameguro, Asakusa ROX, Itabashi Maenocho and Hamura have had the menu since November 11.
Who it suits
- Anyone curious about jingisukan or lamb who will not seek out a lamb restaurant
- Regulars who already order the King course (the fair costs nothing extra)
- Families with kids (preschoolers free, elementary half price)
- PayPay users who can eat before 18:00 or after 21:00
- Diners sticking to the 58-item course (no fair dishes)
- Lamb lovers wanting many cuts (only the tongue and the jingisukan are lamb)
- Anyone expecting pure crab meat (the rice includes imitation crab)
More dining deals this season: Denny’s Japan Black Friday, the Kappa Sushi lucky bag and the KFC Japan lucky bag, which you can compare with Yakiniku King’s.
Reservations and store search: the “予約・店舗検索” button at the top right of the official site.
FAQ
- Q. When is Yakiniku King’s Hokkaido Fair?
- At all stores from Wednesday, December 9, 2026, until February 16, 2027 per the official page. Thirteen early stores started on Wednesday, November 11, 2026, and sell it until mid-January (varies by store).
- Q. What is ラムタン (ramu-tan)?
- Lamb tongue. “Ramu” is lamb and “tan” is tongue. The fair’s version is thick-cut and topped with salted green onion.
- Q. Can I order the fair dishes on the 58-item course?
- No. They are only on the King and Premium courses, or à la carte.
- Q. How much are the courses?
- From ¥3,278 (58-item), ¥3,828 (King) and ¥5,038 (Premium), tax included, varying by store. All are 100 minutes with last order 20 minutes before the end.
- Q. Are there discounts for kids and seniors?
- Preschoolers eat free, elementary schoolers pay half, and people 60 and over get ¥500 off the regular tax-inclusive price.
- Q. Which stores sell it early?
- Fukushima Izumi, Gamo, Urawa Misono, Shin-Kamagaya, Itabashi Maenocho, Nakameguro, Asakusa ROX, Hamura, Akebono, Kyoto Momoyama, Daito, Fukuoka Shimizu and Saga Hinode: 13 stores.
- Q. Is the crab in the crab rice real?
- The official page says it uses red snow crab (beni-zuwaigani) and crab-flavoured kamaboko.
- Q. How do the PayPay coupons work?
- Between Nov 2 and Dec 25, get the coupon in the PayPay app, then pay ¥5,000 or more with PayPay at a participating store. Coupon 1 gives up to 10% from opening to 17:59 and from 21:00 to closing; coupon 2 gives up to 5% on weekdays. With both, only the bigger one applies.
- Q. Can I use the lucky bag coupons during the fair?
- Yes. The first six are valid Jan 12 – Apr 30, 2027, overlapping the fair until Feb 16. Use one per ¥3,000 spent; they cannot be combined with other discount tickets. The lottery closes Nov 17 at 23:59.
- Q. Can I make a reservation?
- Yes, through “予約・店舗検索” on the official site or in the app, which also has a waiting list.
Sources
- Yakiniku King: Hokkaido Fair official page (Japanese)
- Monogatari Corporation press release (PR TIMES, Nov 11, 2026)
- Yakiniku King menu and courses
- Yakiniku King PayPay coupon campaign
- Yakiniku King official app · Niku-no-hi
- Yakiniku King Lucky Bag 2027
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