Key Takeaways: Spend ¥1,000 or more at each of up to 10 shops and the Shopping Marathon buy-around bonus applies, capped at 7,000 points, or 10,000 in some campaigns. Rakuten Card points split into an uncapped base portion and a bonus portion capped at 1,000 points for Regular and Gold, 5,000 for Premium and Black. All points are calculated on the tax-excluded price.
🛒 Rakuten Shopping Marathon
Points Calculator with Limit Calculations
⚙️ Limit Settings
🏪 Shop Buy-Around Cap:
Note: Some campaigns have a 10,000pt cap
🛍️ Rakuma Link Cap:
Note: May vary by campaign
🏪 Purchase Amount per Shop (Tax Incl., Shipping Excl.)
¥1,000+ per shop qualifies for Shop Buy-Around bonus! Max 10 shops
Note: enter the item total (tax included, shipping excluded, after coupons)
Buy-Around: 0 shops
→
+0x
⚠️ Shop Buy-Around Cap: 7,000 points
Current: 0 pt
💳 Your Rakuten Card (Select One)
Select your card type to auto-calculate SPU rates and limits
⭐ Other SPU Services
Check applicable services (monthly caps shown)
🎯 Other Campaigns
Estimated Points (After Limits)
0pt
Total Purchase (Tax Incl.)
¥0
Total Multiplier
1x
Effective Return Rate
0%
📊 Points Breakdown (With Limit Calculations)
📋 Rakuten Card Point Limits
| Category | Regular/Gold | Premium/Black |
|---|---|---|
| Base Portion (+1x) | No Limit | |
| Bonus Portion (+1x) | 1,000pt | 5,000pt |
| Tue & Thu (+1x) | – | 10,000pt |
| Birthday Month (+1x) | 2,000pt (Gold) | 10,000pt |
- Matches Rakuten’s method: each shop is converted to a tax-excluded amount (Tax Incl. ÷ 1.1), floored to 100-yen units, then multiplied (Rakuten awards points per 100 yen ex-tax)
- The “+Nx” at the top is the buy-around bonus excluding the base 1x. Rakuten’s “N shops = Nx” includes the base 1x (e.g. 5 shops = Rakuten’s 5x = base 1x + buy-around 4x)
- Reduced-rate (8%) items such as food are slightly understated because of the ÷ 1.1 conversion
- Shop Buy-Around cap can be toggled at the top (7,000 / 10,000 points)
- Rakuten Card splits into Base (no limit) and Bonus (capped) portions
- Premium/Black Tue-Thu and Birthday bonuses are “Rakuten Premium Program” benefits, not SPU (Premium cardholders must select the Rakuten Ichiba Course)
- 5 & 0 Day = bonus portion +1x, capped at 1,000pt/month (reduced from +2x / 3,000pt on 5 Dec 2023). Requires entry on the day + payment by Rakuten Card
- The buy-around cap applies to this campaign period; SPU, card bonus and 5 & 0 caps are monthly (this tool assumes none used yet this month)
- All SPU checked = the official maximum of 18.5x (base 1x + Rakuten Card 2x + each SPU)
- The “First Purchase” bonus differs by campaign round (some rounds grant a flat amount). Check the official page for the current round
- Some items excluded (pre-orders, furusato tax donations, etc.)
📖 Want to Learn More About Shopping Marathon?
Check out our complete guide for buy-around tips, SPU strategies, and recommended products.
View Complete Marathon Guide →