Yoshinoya Launches Topping Festival: 6 Popular Toppings at 100 Yen, New Mentai-Takana Mayo Debuts

Key Takeaways:Yoshinoya is running a Topping Festival from May 14 to May 28, 2026, offering six popular toppings at just 100 yen each at stores nationwide. The campaign also debuts a new Mentai-Takana Mayo topping and knocks 48 yen off the Ruro-rou Beef Bowl and Black Curry.

Yoshinoya Holds Topping Festival with 6 Popular Toppings at 100 Yen

Yoshinoya Co., Ltd. (Headquarters: Chuo-ku, Tokyo; President: Tetsuya Naruse) will hold the Topping Festival at Yoshinoya stores nationwide from 11:00 on Thursday, May 14, 2026 to 15:00 on Thursday, May 28, 2026. During the campaign, six popular toppings will be offered at a base price of 100 yen (110 yen tax-included for dine-in, 108 yen tax-included for takeout).

Campaign Overview

The campaign offers six popular toppings at special prices. Customers can add their favorite toppings not only to beef bowls but also to set meals and the trending beef bowl & abura-soba combo. By combining multiple toppings, guests can enjoy a customized bowl tailored to their preferences.

Period and Pricing

  • Period: May 14, 2026 (Thu) 11:00 – May 28, 2026 (Thu) 15:00
  • Locations: Yoshinoya stores nationwide
  • Topping Price: Base 100 yen (Dine-in 110 yen / Takeout 108 yen, tax included)
  • Service: Available for both dine-in and takeout

New Topping: Mentai-Takana Mayo Expands Choices

The newly introduced Mentai-Takana Mayo combines the crisp texture of pickled mustard greens, granular spicy cod roe seasoned with kelp flavor, and the richness of mayonnaise sauce, creating a mild yet flavorful topping. It pairs excellently with beef bowls, offering a brand-new taste experience.

Beyond beef bowls, this topping also works well with set meals and rice bowl menus, allowing customers to enjoy flavor variations and broadening the range of topping combinations.

Ruro-rou Beef Bowl and Ruro-rou Black Curry Discounted by 48 Yen

During the campaign period, the popular Ruro-rou Beef Bowl and Ruro-rou Black Curry will also be offered at 48 yen off the base price.

  • Dine-in tax-included price: 608 yen
  • Takeout tax-included price: 597 yen

*Some stores may not carry these items or may offer different prices.

Conclusion

Yoshinoya’s Topping Festival is a perfect opportunity to enjoy popular toppings at affordable prices. With the debut of Mentai-Takana Mayo and the ability to combine multiple toppings, guests can craft their own original beef bowl. Don’t miss this limited-time campaign that delivers Yoshinoya’s signature “tasty, affordable, fast” satisfaction.

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