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Admission is free. 10:00 to 18:00, four days, 17 regional food trucks.
Yokohama’s autumn food tradition is back. The Zenkoku Furusato Fair (全国ふるさとフェア) runs for four days at the event plaza of Yokohama Red Brick Warehouse, from Saturday, October 31 to Tuesday, November 3, 2026 (a national holiday). This is the 20th edition. Entry is free, and you can eat your way through dishes and specialty goods from regions all over Japan without leaving Yokohama.
- Oct 31 (Sat) to Nov 3 (Tue, holiday), 10:00 to 18:00
- Free admission; goes ahead in rain, cancelled in stormy weather
- 17 regional food trucks plus themed zones for Fukushima, Sanriku-Joban seafood, century-old local dishes and rice-flour food
- About 6 minutes on foot from Bashamichi or Nihon-Odori Station
Event details at a glance
Image: official website (furusatofair.com). The arch in the photo is from the 2022 fair.
| Event | Zenkoku Furusato Fair 2026 (全国ふるさとフェア2026), 20th edition |
|---|---|
| Dates | Saturday, October 31 to Tuesday, November 3, 2026 (national holiday), 4 days |
| Hours | 10:00 to 18:00 |
| Venue | Yokohama Red Brick Warehouse, Event Plaza (横浜赤レンガ倉庫 イベント広場) |
| Address | 1-1 Shinko, Naka-ku, Yokohama, Kanagawa (神奈川県横浜市中区新港1-1) |
| Admission | Free |
| Weather | Goes ahead in rain; cancelled in stormy weather |
| Organizer | Zenkoku Furusato Fair Executive Committee (Bunka Hoso Kaihatsu Center) and Bunka Hoso (文化放送) |
| Official site | furusatofair.com |
How to get there
The quickest way in is the Minatomirai Line. If you come by JR or the Yokohama Municipal Subway, plan on a 15-minute walk.
| Station | Walk |
|---|---|
| Bashamichi or Nihon-Odori Station (Minatomirai Line) | About 6 min |
| Sakuragicho Station (JR / Municipal Subway) | About 15 min |
| Kannai Station (JR / Municipal Subway) | About 15 min |
Image: official website (furusatofair.com)
The waterfront setting makes this a good day out after other free autumn events. If you enjoyed canal-side festivals like the Shibaura Canal Festival with its free canal cruises, this one is in the same spirit, just with more food.
17 regional food trucks
Image: official website (furusatofair.com)
Seventeen food trucks come in from around the country. The line-up mixes hearty regional noodles and rice bowls, premium wagyu, and desserts. These are some of the dishes announced:
| Dish | Type |
|---|---|
| Chita beef burger | Burger |
| Hokkaido scallop skewers | Seafood |
| Pan-fried soup dumplings from Kobe Nankinmachi | Dumplings |
| Salmon and salmon roe rice bowl (oyako-don) | Rice bowl |
| Okinawa soba | Noodles |
| Katsuura tantanmen | Noodles |
| Meat and burdock tempura udon | Noodles |
| Hokkaido Genghis Khan (grilled lamb) rice bowl | Rice bowl |
| Tokachi pork rice bowl (butadon) | Rice bowl |
| Matsusaka beef skewers | Wagyu |
| Seared Omi beef sushi | Wagyu |
| Chewy mochi potato | Snack |
| Warabi-mochi soft serve | Dessert |
| Freshly piped sweet potato Mont Blanc | Dessert |
Prices for each dish were not in the information we checked. Look them up on the official website or at the trucks on the day.
Fukushima Street: rice, fruit and Joban fish
Image: official website (furusatofair.com)
The Hakken! Fukushima Street (発見！ふくしまストリート) zone is all about produce and food from Fukushima Prefecture. You can buy groceries to take home, and there is hot food to eat on the spot.
| Item | What it is |
|---|---|
| Fuku, Warai (福、笑い) | Fukushima brand rice (for sale) |
| Fukushima apples | Local apples (for sale) |
| Fukushima peach juice | 100% fruit juice (for sale) |
| Fried mehikari | Small Joban-caught fish, deep-fried |
| Minced beef cutlet | Made with Fukushima beef |
| Roast pork | Daily-changing brand pork |
Image: official website (furusatofair.com)
Umiuma Marche: Sanriku and Joban seafood
Umiuma Marche (うみうまマルシェ) brings processed seafood from the Sanriku and Joban coasts of the Tohoku region. Samples are offered, so you can try before you buy. This is the zone to pick up shelf-stable souvenirs.
| Product | What it is |
|---|---|
| Matsukawaura Kakeru Aosa | All-purpose seasoning made with aosa seaweed |
| Salmon Bits series | Chunky cut salmon |
| Kujira yamato-ni | Simmered whale meat (limited quantity) |
| Kaki no ushio-ni | Oysters simmered in a rich, savory sauce |
| Kesen no Umi Ichizen Cup | Crab, scallop and mekabu seaweed in one cup |
| Sasa kamaboko | Leaf-shaped fish cakes |
100-Year Food: local dishes and souvenirs
Image: official website (furusatofair.com)
The Zenkoku 100-nen Food (全国100年フード) zone showcases dishes that have been passed down through generations in their home regions. Many of these are hard to find outside their area, so this is a chance to taste them in one place.
| Dish or product | Type |
|---|---|
| Shizuoka oden | Local dish |
| Fujinomiya yakisoba | Local dish |
| Hachinohe senbei-jiru (cracker soup) | Local dish |
| Kitakata ramen | Local dish |
| Izumo soba | Local dish |
| Puchimucchaa, a traditional sweet from Yoron Island | Specialty goods |
| Kochi yuzu and brown sugar | Specialty goods |
| Jakoten (fried fish cake) from Uwajima, Ehime | Specialty goods |
| Freshly pickled Shodoshima olives | Specialty goods |
Image: official website (furusatofair.com)
Like the idea of collecting regional goods? Japan’s hometown tax donation system works on a similar idea, sending you local products as thank-you gifts. Our guide to what changed in furusato nozei this October covers the new rules.
Rice-flour food and an event-only noodle dish
Furusato Komeko no Tabi (ふるさと米粉の旅) focuses on rice flour. Expect bread and crepes made with 100% domestic rice flour, plus rice-flour churros and cookies.
The standout is a fair-only dish from Ryukishin (龍旗信), a shio ramen specialist from Sakai, Osaka: shio abura soba (soupless salt noodles). It uses house-made fresh rice-flour noodles with a house-made sauce of sardines and whitebait, mussels, and a seafood salt sauce.
Tips before you go
Image: official website (furusatofair.com)
- Pick your zone first. Hot meals are mainly at the food trucks, Fukushima Street and the 100-Year Food area. For souvenirs, head to Umiuma Marche and the specialty goods booths.
- Check the weather on the morning you go. The fair runs in the rain but is called off in stormy weather. The official website is the place to confirm.
- Payment. Accepted payment methods were not listed in the information we checked. Ask at each booth. If you are still sorting out how to pay in Japan, see which credit card foreigners in Japan should get first.
- Make a weekend of it. Looking for more free outings this season? Last month’s Setagaya Tamagawa fireworks guide and the Musashino Art University Festival guide show the kind of events we cover.
FAQ
- Q. Is admission free?
- Yes. Entry to the event plaza is free. You pay only for the food and goods you buy.
- Q. When is the Zenkoku Furusato Fair held?
- From Saturday, October 31 to Tuesday, November 3, 2026 (a national holiday), 10:00 to 18:00 each day.
- Q. Does it go ahead in the rain?
- Yes, it goes ahead in rain, but it is cancelled in stormy weather. Check the official website before you set out.
- Q. Which station is closest?
- Bashamichi Station or Nihon-Odori Station on the Minatomirai Line, about a 6-minute walk. Sakuragicho and Kannai stations (JR and Municipal Subway) are about 15 minutes on foot.
- Q. How many food trucks are there?
- 17 regional food trucks from around Japan, alongside themed zones for Fukushima, Sanriku and Joban seafood, local heritage dishes and rice-flour food.
- Q. Can I pay by card or QR code?
- Payment methods were not listed in the information we checked. Ask at each booth or check the official website.
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