Eat for Less

Key Takeaways：Musashino Mori Coffee rolls out its 2026 early summer menu on April 23, featuring three bold espresso drinks (Choco Mint Latte, Dirty Chai, Lemon Coffee Soda), the returning Matcha Mont Blanc sweets, and a Bird Friendly® coffee campaign with a free cork coaster for the first 50 customers per store. A solid pick if you’re into adult-leaning espresso drinks or seasonal matcha desserts. Musashino Mori Coffee Launches Early Summer Menu on April 23, 2026 Skylark Restaurants’ cafe and dining brand Musashino Mori Coffee will launch a refreshing early summer menu featuring new beverages, sweets, and food items at all locations starting Thursday, April 23, 2026. Three distinctive adult-oriented drinks made with the brand’s carefully selected dark-roast espresso will debut, and last year’s highly popular matcha Mont Blanc sweets will also make a comeback. Highlights of the Early Summer New Menu 1. Three Distinctive Drinks Featuring Bold Espresso Using a […]

Key Takeaways：Burger King Japan debuts the King Fusion Pineapple & Waffle Sundae on April 24, 2026 for 490 yen. Soft-serve meets golden pineapple sauce and caramelized coconut waffle crumbs, layered for a mix-and-eat tropical dessert available for a limited time while stocks last. Burger King® Introduces New King Fusion Sundae Series BK Japan Holdings Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President: Kazuhiro Nomura) will launch a brand-new sundae series called King Fusion on Friday, April 24, 2026, starting with the limited-edition King Fusion Pineapple & Waffle Sundae. About the Pineapple & Waffle Sundae The King Fusion Pineapple & Waffle Sundae features creamy soft-serve ice cream paired with a refreshing pineapple sauce made with juicy golden pineapple pulp, topped with crunchy caramelized coconut waffle pieces. The coconut aroma adds a fragrant sweetness to every bite. Pineapple sauce and coconut waffle crumbles are layered at the top and bottom of the cup, making

Key Takeaways：Domino’s Japan is running a 7-day Golden Week campaign (April 27–May 3, 2026) giving a free 500ml Coca-Cola with every Spring Value Set order, saving up to 6,371 yen. The set features the seasonal Asari & Sakura Shrimp Spring Quattro pizza, with takeout starting at 1,399 yen. Domino’s Pizza Japan Launches Golden Week Campaign Japan’s No.1 pizza delivery chain Domino’s Pizza is running a 7-day limited campaign from Monday, April 27 to Sunday, May 3, 2026, offering a free 500ml bottle of Coca-Cola with every order of the Spring Value Set. With the regular 200-yen drink included free, customers can save up to 6,371 yen in total during this Golden Week week-long promotion. About the Spring Value Set The Spring Value Set features the seasonal “Asari & Sakura Shrimp Spring Quattro” pizza paired with your choice of pizza and side menu items. Options range from single-pizza sets perfect for

Key Takeaways：Yoshinoya is running a Golden Week takeout deal: two regular gyudon bento boxes for 800 yen (864 yen with tax) from April 23 to May 7, 2026. The same per-pair pricing extends to 3 or 4 bentos, making it handy for family meals, hanami picnics, or stocking the fridge during the holidays. Yoshinoya Kicks Off Golden Week Limited Campaign Yoshinoya Co., Ltd. is running the “Two Gyudon Bento for 800 Yen Campaign” at Yoshinoya stores nationwide from 11:00 AM on Thursday, April 23, 2026 through 3:00 PM on Thursday, May 7, 2026. This special promotion aims to make it easier for customers to enjoy Yoshinoya’s signature flavors during Golden Week outings and at-home gatherings. Campaign Highlights Customers can purchase two regular-size gyudon (beef bowl) bento boxes together for a special price of 800 yen before tax (864 yen including tax). The campaign pricing also applies when purchasing 3 or

Key Takeaways：Starbucks Japan teams up with Seoul streetwear label thisisneverthat for its first-ever fashion collab, launching April 28, 2026. The ‘neverthatcoffee’ collection features waffle hoodies, tumblers, and packable bags priced from ¥5,500 to ¥18,700, sold exclusively via the Starbucks online store while supplies last. Starbucks Partners with Korean Streetwear Brand for First-Ever Collaboration Starbucks Coffee Japan has announced its first-ever collaboration with thisisneverthat, a streetwear brand from Seoul, South Korea. The collection, themed around the concept of neverthatcoffee, launches on Tuesday, April 28, 2026 at the Starbucks official online store in Japan. The “neverthatcoffee” Concept thisisneverthat is one of Korea’s leading streetwear brands, drawing inspiration from global street culture, music, and youth movements. Founded in Seoul in 2010, the brand is known for reinterpreting 90s American and Japanese youth culture, skate, military, and outdoor aesthetics through a modern lens. Guided by the philosophies “freedom born from being unfinished” and “community

Key Takeaways：Nakau launches Shibikara Mala Cold Tantan Udon on April 28, 2026, featuring a seven-spice mala sauce with cumin and star anise for an authentic Sichuan-style kick. Available at 446 stores nationwide starting at 530 yen, with soba and onsen egg variations alongside takeout options. Nakau Unveils a Bold New Summer Menu Nakau Co., Ltd., a subsidiary of Zensho Holdings operating donburi and Kyoto-style udon restaurants, will launch its new summer item “Shibikara Mala Cold Tantan Udon” from 11:00 AM on Tuesday, April 28, 2026, at 446 stores nationwide. Product Highlights Nakau is once again offering its popular summer staple “Cold Tantan Udon,” but this year introduces an upgraded version that delivers an even more numbing spiciness and rich flavor. Signature Mala Sauce The Cold Tantan Udon is topped with crisp shredded white scallions and a special mala sauce made with seven spices including cumin and star anise. The savory,

Key Takeaways：Big Boy and Victoria Station are rolling out an Uji Matcha Dessert Fair from April 23, 2026, with four new sweets at 168 locations nationwide. The lineup starts at just 160 yen, and you can add the all-you-can-drink bar to any dessert for only 150 yen. Big Boy Announces the “Uji Matcha Dessert Fair” Big Boy Japan, a subsidiary of Zensho Holdings, will launch the “Uji Matcha Dessert Fair” at its hamburger and steak restaurants “Big Boy” and “Victoria Station” starting Thursday, April 23, 2026. Four limited-time desserts blending Japanese and Western flavors will be available at 168 locations nationwide (as of April 21). Featured New Item: Uji Matcha Fudge Sundae The star of the fair, the Uji Matcha Fudge Sundae, features a warm brownie topped with matcha ice cream made from premium Uji matcha, finished with white chocolate, whipped cream, nuts, and a cherry. The warm brownie and

Key Takeaways：Matsuya is giving out free side menu coupons from April 21, 2026 to mark its 60th anniversary. Buy any main dish dine-in or takeout, and you’ll get a coupon redeemable on your next visit for potato salad, raw egg, kimchi, or miso soup. Stock is limited and delivery orders don’t qualify. Matsuya Foods Holdings Co., Ltd. will begin distributing “Free Side Menu Coupons” at its popular beef bowl, curry, and set meal chain Matsuya, starting from 10:00 AM on Tuesday, April 21, 2026. This major campaign commemorates Matsuya Foods’ 60th anniversary, offering customers a convenient and satisfying dining experience amid their busy daily lives. Campaign Overview Customers who purchase a main menu item for dine-in or takeout will receive a “Free Side Menu Coupon” valid for their next visit. On the next visit, one coupon can be used per main menu item purchased. Campaign Period Distribution begins at 10:00

Key Takeaways：Sushiro’s Golden Week 2026 campaign starts April 22 with Otoro and Natural Red Shrimp from just 110 yen. The lineup also includes Oita octopus, Wagyu sashitoro, and creative sushi rolls through late May. Perfect timing to enjoy premium sushi without breaking the bank. Sushiro’s Golden Week Deals Start April 22, 2026 Akindo Sushiro (F&LC Group), Japan’s leading conveyor-belt sushi chain, will kick off its Golden Week promotion ‘GW Great-Value Sushi’ at stores nationwide on Wednesday, April 22, 2026. Headlining the campaign are melt-in-the-mouth Otoro (fatty tuna) and plump, sweet Natural Red Shrimp (2 pieces), both priced from just 110 yen including tax. Two Star Items Otoro (from 110 yen incl. tax) Rich, buttery fatty tuna that dissolves on the tongue. Available April 22 through April 29, 2026, with a planned supply of 3.25 million servings — while stocks last. Natural Red Shrimp, 2pc (from 110 yen incl. tax) Crisp

Key Takeaways：Sushiro’s second Honkai: Star Rail collab kicks off April 27, 2026, with limited-edition sushi, desserts, and exclusive collectibles across two phases. Expect themed stores in Tokyo, Chiba, Osaka, and Fukuoka, plus bonus cards, stickers, and a 70-plate photo campaign with prize draws. Sushiro × Honkai: Star Rail Second Collaboration Akindo Sushiro Co., Ltd. is teaming up with HoYoverse’s globally popular space fantasy RPG Honkai: Star Rail for a second round of collaboration titled “The Golden Plate,” launching at Sushiro locations nationwide on Monday, April 27, 2026. The campaign is split into Phase 1 and Phase 2, featuring sushi, desserts, and exclusive collectible goods. Sushi with Limited-Edition Picks Available in Both Phases Mala-Style Salmon with Fried Leek: from 250 yen (tax incl.). Salmon topped with crispy leek and a signature mala sauce. Phase 1 (from April 27) Lemon Steak-Style Nigiri: from 250 yen. Inspired by Nagasaki’s famous lemon steak. Large