When do MOS Burger Plushies go on sale at MOS Burger?

They hit MOS Burger stores October 30, 2026, and have been sold at capsule toy shops across Japan since October 5.

How much does a MOS Burger Plushie capsule toy cost?

Each one costs 500 yen (tax included) and comes in a blind box, so you won't know the design until you open it.

What designs are in the MOS Burger Niccolino collection?

Six: MOS Burger, Onipote, MOS Chicken, Drink Cup, Lil Mos, and a secret design, each with a logo tag and ball chain.

How do I enter the MOS Burger Basket Plushie giveaway?

Follow @mos_burger and @niccolino_offl on X, then repost the campaign post from the Niccolino account by November 3.

Which MOS Burger stores sell the Niccolino plushies?

Only 204 select stores. Check the participating store list on the MOS Food Services corporate website before you go.

MOS Burger x Niccolino Plush Capsule Toys at 204 Stores

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Key Takeaways: MOS Burger and plush capsule toy brand Niccolino team up for the first time with “MOS Burger Plushies,” six smiling designs including a secret one. The blind-box toys cost 500 yen (tax included) and go on sale October 30, 2026, at 204 select MOS Burger stores while supplies last. A follow-and-repost campaign on X gives a MOS Burger Basket Plushie to 50 winners through November 3.

MOS Food Services, Inc., the operator of MOS Burger, has announced a new capsule toy called “MOS Burger Plushies.” The toy was made in collaboration with capsule toy maker Qualia Co., Ltd. It will go on sale at select MOS Burger locations (limited to 204 stores) starting Friday, October 30, 2026. This is the first-ever collaboration between MOS Burger and Niccolino, a popular plush capsule toy brand. The toy has been sold at capsule toy specialty shops across Japan since Monday, October 5, 2026, and has already drawn strong attention. In MOS Burger stores, it will be offered as an in-store blind box. A follow-and-repost campaign is also running on X (formerly Twitter), where 50 winners will receive a “MOS Burger Basket Plushie.”

What Is Niccolino?

Niccolino is a plush capsule toy brand that launched in 2023. It is known for black round eyes and a modest little smile. The brand adds its cute “nikkori” smiling face to all kinds of items, from everyday stationery to foods and dishes. Its products include plushies, pouches and keychains. As of September 2026, Niccolino has released more than 200 series, and its total sales have passed 12 million units.

Six Designs, Including a Secret

For this first collaboration, familiar MOS Burger menu items and characters have been turned into smiling plushies.

MOS Burger: the signature burger, loved for its carefully made tomato and meat sauce
Onipote: a side item with an irresistibly crispy texture
MOS Chicken: shown bursting out of its paper bag
Drink Cup: printed with the MOS logo
Lil Mos: the corporate character of MOS Food Services
Secret: a surprise design

Every design comes with a MOS Burger logo tag and a colored ball chain. They are fun to clip onto a bag and carry around.

In-Store Sales Details

Product: MOS Burger × Niccolino “MOS Burger Plushies”
Price: 500 yen (tax included)
On sale from: Friday, October 30, 2026 (while supplies last)
Locations: select MOS Burger stores (limited to 204 stores)
Format: in-store sales box (blind box)

The list of participating stores is posted on the MOS Food Services corporate website. It is a good idea to check it before you visit. Business hours and closure information are available on the official MOS Burger website. Because the toys come in blind boxes, you won’t know which design you have until you open it. Sales end when stock runs out, so fans should check early.

Campaign: Win a MOS Burger Basket Plushie

To celebrate the launch of the collaboration capsule toy, a follow-and-repost campaign is now running. Fifty winners will be chosen by lottery to receive a “MOS Burger Basket Plushie.” This plushie is based on the basket that MOS Burger stores use to serve food. It is big enough to hold all six “MOS Burger Plushies,” so you can enjoy the two together.

Campaign Overview

Prize: Niccolino × MOS Burger “MOS Burger Basket Plushie” (50 winners by lottery)
Period: Monday, October 5 to Tuesday, November 3, 2026

How to Enter

1. Follow the official MOS Burger X account (@mos_burger)
2. Follow the official Niccolino X account (@niccolino_offl)
3. Repost the campaign post on the official Niccolino X account

Winners will be chosen by lottery after entry. Entries close on Tuesday, November 3.

“Making People Around the World Happy Through Food”

MOS Food Services has always focused on offering products built on the values of “deliciousness, safety and health,” together with “service with sincerity and a smile.” The company says it will keep pursuing its mission of “making people around the world happy through food.” It plans to do this through the made-to-order approach it has kept since its founding and through product development that values Japanese food culture. Through these in-store sales, MOS aims to bring soothing smiles, along with its delicious food, to its loyal customers.

Summary

The MOS Burger × Niccolino “MOS Burger Plushies” go on sale at 204 MOS Burger stores across Japan starting Friday, October 30, 2026. They cost 500 yen (tax included). The basket plushie campaign runs until Tuesday, November 3. If you stop by a MOS Burger, be sure to look for them in store.

Source: press release by 株式会社モスフードサービス (PR TIMES, in Japanese)