Hopping Market Hiroshima: Free Entry, Food & Local Finds

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Key takeawaysHopping Market brings Hiroshima’s local food, independent shops, vintage finds and workshops to the Sogo Hiroshima rooftop on November 14–15, 2026. Entry is free, with stalls and stage events running from 10:00 to 17:00 each day. The optional ¥2,000 HOPPING PASS includes shopping vouchers and early entry, while some food stalls appear only on Sunday.

Looking for a Hiroshima weekend outing with local food and independent shops in one place? Hopping Market 2026 by Wink takes over the rooftop of Sogo Hiroshima (そごう広島店) on November 14–15, 2026, from 10:00 to 17:00 each day. Admission is free, with food stalls, vintage finds, hands-on workshops and a stage programme to explore.

The main distinction to know before buying anything: the HOPPING PASS is an optional shopping-voucher package, not a required admission ticket. It costs ¥2,000 including tax and comes with early-entry and other benefits.

Hopping Market announcement for November 14 and 15
Image: ASCON Co., Ltd., via its PR TIMES press release.
Check the optional HOPPING PASSat the official store

Free admission does not require a HOPPING PASS. Check purchase and redemption terms before ordering.

Dates, venue and weather policy

This is the market’s second edition, following its debut in 2025. This time, it moves to the Sogo Hiroshima rooftop in central Hiroshima, bringing together shops and makers from across the prefecture.

EventHopping Market 2026 by Wink
DatesSaturday, November 14 and Sunday, November 15, 2026
Hours10:00–17:00 on both days
VenueSogo Hiroshima rooftop
Address6-27 Motomachi, Naka-ku, Hiroshima City, Hiroshima Prefecture
AdmissionFree
OrganizerWink / ASCON Co., Ltd. (株式会社アスコン)
WeatherGoes ahead in rain; cancelled in severe weather

Check Wink’s official website for updates before setting off. The announcement does not specify the rooftop access route or parking arrangements.

Local shops and vintage finds

The shopping section mixes homeware with edible gifts. It is a chance to browse makers from different parts of Hiroshima without planning separate trips to each shop.

Floral ceramics and assorted homeware displayed on wooden shelves
Image: ASCON Co., Ltd., via its PR TIMES press release.
ShopWhat to look for
GemischVintage goods from Hiroshima City
asahi chocolateChocolate from Takehara
Tsumugi (量り売り商店 紡 つむぎ)Granola, nuts and dried fruit from Higashihiroshima
NETOHAVases, decorative branches and drinks
Packaged baked goods and jars with colourful wrapping
Image: ASCON Co., Ltd., via its PR TIMES press release.
Granola and dried fruit presented with a choice of mix-in ingredients
Image: ASCON Co., Ltd., via its PR TIMES press release.

Product prices and the full selection are not listed in the announcement. Use the photos as a preview, then check individual stalls for what is available on the day.

Glassware and vases of different sizes arranged with leafy branches
Image: ASCON Co., Ltd., via its PR TIMES press release.

Food, sweets and Sunday-only stalls

You can plan around a meal, a bakery browse or a few sweets. Uo Shokudo Tawara and Yakuzen Café miyu’s are listed for Sunday only, so check the day carefully if either is your main reason for visiting.

Two varieties of curry served with rice and colourful vegetables
Image: ASCON Co., Ltd., via its PR TIMES press release.
Food stopAnnounced selection
PFC BASE — HatsukaichiYakuzen-style and spice curries
RECO.DELI — Hiroshima CityWestern-style bento and drinks
Sanshouo (山椒魚) — Hiroshima CitySpice-based dishes
Uo Shokudo Tawara (魚食堂たわら) — KaitaCharcoal-grilled seafood; November 15 only
Kamoshi Chaya (醸茶屋) — EtajimaKoji-based meals
Nukazuke Kobo Nipote (糠漬工房ニポテ) — Hiroshima CityRice-bran pickles
Bento filled with roast beef and colourful vegetable sides
Image: ASCON Co., Ltd., via its PR TIMES press release.

Bread, doughnuts and baked treats

Bakery or sweets stallAnnounced selection
Laughter Doughnuts (ラフタードーナツ) — FukuyamaDoughnuts
Petit Hermès (プチヘルメース) — KitahiroshimaBread made with homemade yeast
Yakuzen Café miyu’s (薬膳カフェmiyu’s) — Hiroshima CityYakuzen rice-flour bread and snacks; November 15 only
Ume-chan Farm Bakery (梅ちゃん農園のパン屋さん) — Hiroshima CityFarm-made bread
Shirokuma Biyori (しろくまびより) — Hiroshima CityGluten-free bread and baked goods
Sango to Hoshi (珊瑚と星) — Hiroshima CityBagels and scones
gusta harina — Hiroshima CityBagels
couleur du ble — Hiroshima CityBaked sweets
An assortment of doughnuts with colourful toppings and decorations
Image: ASCON Co., Ltd., via its PR TIMES press release.

For dietary requirements, ask vendors directly about ingredients and preparation. The announcement does not provide detailed allergen information.

Workshops and stage schedule

There is more to do than shop and eat. The hands-on lineup includes doll-making, planting and art printing, while the stage alternates between guest talks and dance performances.

ParticipantActivity
LamumuPipe-cleaner doll-making
Hitotoki (ひととき)Portraits and miscellaneous goods; November 14 only
atelier mimosa Shokubutsu Life (atelier mimosa 植物Life)Mixed-container planting
EDITION SEE? Hiroshima (EDITION SEE? 広島店)Art printing

Workshop prices, reservations, age limits and language support are not specified. Confirm those details with the organizer or participating stall before making firm plans.

Date and timeStage programme
November 14
11:00–11:30
A talk about favourite sweets with former Hiroshima Toyo Carp player and baseball commentator Soichiro Amaya (天谷宗一郎) and RCC announcer Saki Fuchigami (渕上沙紀). Special collaboration sweets are planned for that day.
November 14
14:00–14:30
HAPPy PORT by FLEX dance performance, also featuring its students.
November 15
11:30–12:00
feeling by StudioFeeling, with performances by other teams from the studio.
November 15
14:30–15:00
TV personality Naoki Nakashima (中島尚樹) presents a talk spinning off his wife Etsuko Inoue’s (井上恵津子) Wink column about married life.

Stage times and content may change. English interpretation is not mentioned in the announcement; check with the organizer if language support will affect your plans.

What the HOPPING PASS includes

The optional HOPPING PASS costs ¥2,000 including tax and contains 20 vouchers worth ¥100 each. It can be used at participating booths within the event venue on November 14–15 and expires when the event ends.

  • Early entry: access from 15 minutes before the regular opening time.
  • Setoreco BOOK: a booklet with discount coupons.
  • Original merchandise: an event novelty gift, with limited-quantity visitor gifts also noted in the announcement.
Buy it for the benefits you will use. Entry is already free. The pass is most relevant if you expect to shop at the market and value early access or the extras. Early entry should not be treated as a guarantee that a particular product will be available.
Review HOPPING PASS detailsand purchase terms

The announcement does not explain change, refunds, collection arrangements or individual booth exclusions. Check the official product page before purchasing. For broader help choosing a payment card for everyday life, see our guide to credit cards in Japan for foreign residents; card acceptance at this market has not been confirmed.

Quiz rally, giveaways and practical checks

Wink quiz rally

A venue-wide quiz rally introduces visitors to Wink’s online Hiroshima guides. After completing the quiz route, adding Wink’s official LINE account as a friend lets participants try a digital prize draw. Announced prize examples include Hoshino Resorts accommodation vouchers and lunch vouchers for well-known Hiroshima hotels.

Prizes are not guaranteed. Prize details and participation conditions may change, so follow the instructions at the venue.

First-come sample sets

Sponsor sample sets will be distributed on a first-come basis each day. The announcement does not give quantities or distribution times, so do not assume that arriving at a particular hour guarantees a set.

Before leaving home

  • Check the latest weather and event notices: rain alone does not cancel the market, but severe weather does.
  • Choose your day around the stalls that are only open on one day and the stage programme.
  • Confirm workshop fees, reservations and payment methods if they are important to your visit.
  • Keep your phone charged if you want to take part in the LINE-linked prize draw.

If you are comparing ways to keep your phone topped up while out, our d VALUE PASS and ChargeSPOT guide explains another option to investigate. Check rental locations separately; availability at this venue is not confirmed.

Planning other days out as well? Our Asoview attraction campaign guide covers a separate offer. Check its dates and eligible attractions rather than assuming it applies to Hopping Market.

Frequently asked questions

Is Hopping Market Hiroshima free to enter?
Yes. Admission is free on November 14 and 15, 2026. The HOPPING PASS is optional, and workshop charges are not specified in the announcement.
When and where is the market?
It takes place on the Sogo Hiroshima rooftop at 6-27 Motomachi, Naka-ku, Hiroshima City, from 10:00 to 17:00 on November 14 and 15, 2026.
What does the HOPPING PASS include?
It costs ¥2,000 including tax and includes twenty ¥100 vouchers, entry 15 minutes before opening, a Setoreco BOOK with discount coupons and original event merchandise. The vouchers are valid only during the event.
Will the market go ahead if it rains?
It is scheduled to go ahead in rain but will be cancelled in severe weather. Check the organizer’s latest notices before travelling.
Which stalls have a one-day schedule?
Hitotoki is listed for November 14 only. Uo Shokudo Tawara and Yakuzen Café miyu’s are listed for November 15 only.

Source: ASCON’s official announcement, published October 27, 2026. Details above reflect that announcement; check official updates and on-site guidance for changes.

Check the optional passbefore your visit

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