Coco’s x Project SEKAI Collab Kicks Off October 21
Zensho Group family restaurant chain Coco’s will run a collaboration campaign with the mobile game “Project SEKAI COLORFUL STAGE! feat. Hatsune Miku” from Wednesday, October 21 to Tuesday, December 15, 2026. Titled “Welcome to Coco’s! Colorful Deliciousness for You♪ Campaign,” it covers all 504 locations except airport stores (as of October 14).
All 26 members of the game’s six units appear in newly drawn Coco’s-exclusive illustrations, with each unit wearing its own restaurant-staff-style uniform.
26 Exclusive Clear Files
For every eligible item you order, you’ll receive one random Coco’s-exclusive A4 clear file out of 26 designs. Distribution is split into four waves, each with different designs (while supplies last). Eligible items include the collab dishes plus main dishes such as the Cut Steak 130g and limited-price items such as CoCo Pudding (from ¥649 incl. tax), with some items changing between the first and second halves.
First-Half Menu (Oct 21, 10:00 – Nov 17)
Virtual Singers’ Colorful Stage Foil-Baked Hamburg Steak (¥1,529 incl. tax)
A hamburg steak with tomato sauce and cheese, baked in original collab foil. Broccoli (Hatsune Miku), pumpkin (Kagamine Rin), cheese (Kagamine Len), smoked bacon (Megurine Luka), tomato sauce (MEIKO) and eggplant (KAITO) represent each member’s signature color.
Vivid BAD SQUAD’s Beyond Delicious! Legendary Cheeseburger (¥1,529 incl. tax)
The patty is Coco’s signature hamburg steak. Cheddar and baby leaves capture the bold energy of “VBS,” while mustard mayonnaise, aurora sauce and red onion in the unit’s color add accents.
Nightcord at 25:00’s Night Berry Parfait (¥1,309 incl. tax)
A grown-up, night-themed parfait built on dark ingredients such as coffee jelly. Gâteau au chocolat, chocolate ice cream and rolled langue de chat cookies express Niigo’s inorganic SEKAI, while blueberry sauce in the unit’s color adds a refreshing note.
Second-Half Menu (Nov 18, 10:00 – Dec 15)
Leo/need’s Starry Sky of That Day Hamburg Plate (¥1,529 incl. tax)
Inspired by the Leonid meteor shower the four members remember. Over demi-glace and white sauce, a soft-boiled egg as the moon and star-shaped potatoes as shooting stars paint a night sky. The side vegetables are meant to be dipped into the sauce.
MORE MORE JUMP!’s Sparkling Salmon Cream Doria (¥1,529 incl. tax)
Butter rice with white sauce and avocado guacamole, plus salmon and chunky potatoes. Basil sauce in the unit’s color is served on the side.
Wonderlands×Showtime’s Wonderhoy! Colorful Pop Parfait (¥1,309 incl. tax)
An orange yogurt jelly base topped with colorful long marshmallows, puffed rice and fresh fruit evokes the theme-park SEKAI of “WxS.” Custard and flaky pastry are layered in the middle.
Each collab dish comes with an original pick featuring unit members (6 designs, each fixed to a specific dish). Dishes end when the foil or picks run out.
Drink Bar with Exclusive Clear Bottle (¥1,518 incl. tax)
A special set combining the popular premium drink bar with a Coco’s-exclusive 500ml clear bottle. Designs differ between halves, each featuring members of the same three units as that period’s collab menu. This set does not come with a clear file and is available while supplies last.
Original In-Store Voice Lines
Scan the QR code on the ordering touch panel to hear campaign guide voices. The first half features Street SEKAI’s Hatsune Miku, Kohane Azusawa and Kanade Yoisaki; the second half features Ichika Hoshino, Minori Hanasato and Tsukasa Tenma. Order a collab dish on the touch panel and the same three take your order, with random voice lines afterward.
Other Events
The campaign also includes a web lottery for exclusive goods, a follow-and-repost campaign on Coco’s official X account, standee displays and Coco’s-exclusive goods sales at select stores, and decorated stores at six locations.
Purchase Notes
- No purchases for resale or commercial purposes
- Clear-file-eligible items are limited to six per person per day, dine-in and takeout combined
- Takeout of eligible items is accepted in store only (no phone or web orders)
- Please do not abandon or discard food or leave excessive leftovers
- Check the official campaign site for full details on eligible items
Source: press release by 株式会社ゼンショーホールディングス (PR TIMES, in Japanese)