35% Off When Redeeming JRE POINT for Shinkansen e-Tickets
On August 7, 2026, JR East announced a special rate offering 35% off on the “Shinkansen e-Ticket (JRE POINT Reward)” service, which lets travelers exchange accumulated JRE POINT for Shinkansen tickets. During the campaign, the same route requires fewer points than usual, significantly boosting the value of your point balance.
What Is the Shinkansen e-Ticket (JRE POINT Reward)?
The Shinkansen e-Ticket (JRE POINT Reward) is a service that lets you convert JRE POINT into reserved Shinkansen seats via Eki-Net. Each route has a preset number of required points, so you can ride the Shinkansen using points alone, with no cash or credit card payment needed.
Tickets are ticketless: they are linked to a transit IC card or a Suica registered with Eki-Net, so there is no need to collect a paper ticket. This campaign cuts the required points by 35%, letting you turn points earned through everyday shopping, Suica usage, or JRE MALL into a Shinkansen trip at a lower cost.
Eligible Trains and Seat Classes
The 35% special rate applies to all sections of trains for which the Shinkansen e-Ticket (JRE POINT Reward) is offered. Eligible seat classes are:
- Ordinary Car reserved seat
- Green Car reserved seat
- GranClass (without drinks and light meal service)
The inclusion of GranClass, the top class, is the biggest highlight. However, the version that includes drinks and a light meal is not eligible, so the seat-only option applies. Non-reserved seats, standing tickets, and trains without this reward setting are also excluded.
Travel and Sales Periods
There are two travel periods:
- September 25 to October 9, 2026
- January 18 to January 31, 2027
Both periods avoid major holiday peaks and the New Year rush, targeting relatively quiet travel dates. They suit early autumn sightseeing trips and off-season winter travel.
Sales run from 10:00 a.m. one month before the travel date until four minutes before departure. Popular trains and morning or evening departures may sell out quickly, so book right at 10:00 a.m. one month ahead if your plans are set.
Preparation and Booking Steps
You need an Eki-Net membership and a linked JRE POINT account. The steps are:
- Register for an Eki-Net account
- Register on the JRE POINT website and link it with Eki-Net
- Select “Shinkansen e-Ticket (JRE POINT Reward)” on Eki-Net and search for trains
- Confirm the required points and complete the application
- Tap through the Shinkansen gates with your registered transit IC card
Redemption is not possible if your point balance is insufficient, so check it before applying.
Points to Note
- The service covers both the basic fare and limited express charge for the Shinkansen section; separate tickets are needed for connecting conventional lines
- Seat availability is limited, and redemption is not possible when trains are full
- Changes and refunds follow Eki-Net and JRE POINT rules
- Available sections and required points vary by train and route
Summary
This is a rare chance to convert everyday JRE POINT into Shinkansen travel at a generous 35% discount. With both autumn and winter travel windows available, it is well worth planning a foliage trip, ski getaway, or family visit around the offer. Check the official JR East and Eki-Net websites for full details. Source: traicy.com (https://www.traicy.com/posts/20260807378334/)