【February 2026】Hot Pepper Beauty “Vivivi Festival” – Up to 50% Points Back Campaign
📌 Who Should Read This
- Planning to use hair salons, nail salons, or eyelash salons
- Want to make affordable reservations through Hot Pepper Beauty
- Looking to save on beauty expenses
- Don’t want to miss the up to 50% points back mega campaign
🎉 Vivivi Festival (Exciting Points Back Campaign)
Limited to first 1 million reservations! Maximum 20,000 points back
Hot Pepper Beauty’s mega points back campaign in February 2026, the “Vivivi Festival“. Get up to 50% of the eligible amount back in Hot Pepper Beauty limited points – one of the most generous campaigns of the year.
Includes not only hair salon services like cuts, coloring, and perms, but also nails, eyelashes, relaxation, and esthetics. Complete your pre-registration and enjoy beauty services affordably!
📅 Campaign Schedule
| Period | Dates |
|---|---|
| Pre-registration Period | January 5 (Mon) – February 4 (Wed), 2026 |
| Reservation Period | February 2 (Mon) 0:00 – February 4 (Wed) 23:59, 2026 |
| Visit Period | February 9 (Mon) – February 15 (Sun), 2026 |
| Points Addition Date | Around March 16 (Mon), 2026 |
- Pre-registration is mandatory! You won’t be eligible without registering before making a reservation
- Limited to first 1 million reservations – Early booking recommended
- Reservations start at 0:00 on February 2nd, expect high traffic
💰 Reward Rate & Maximum Points
Eligible amount refers to the lower of the following:
- “Total amount” displayed at reservation (before using points)
- Payment amount at visit plus points used
- Hair Salons: Maximum 10,000 points
- Other Beauty Services (Nails, Eyelashes, Relaxation, Esthetics): Maximum 10,000 points
Note: One use per category, maximum 2 uses total
Example 1: ¥30,000 at a hair salon
→ ¥30,000 × 50% = 15,000 points back
→ But capped at 10,000 points, so 10,000 points back
Example 2: ¥20,000 at hair salon + ¥15,000 at nail salon
→ Hair: 10,000 points + Nails: 7,500 points
→ Total 17,500 points back
📝 How to Participate (4 Steps)
Period: January 5 (Mon) – February 4 (Wed), 2026
Complete pre-registration on Hot Pepper Beauty’s campaign page.
You must register before making a reservation, otherwise you won’t be eligible! Don’t forget to register.
Period: February 2 (Mon) 0:00 – February 4 (Wed) 23:59, 2026
Make a reservation at an eligible salon through Hot Pepper Beauty.
- Limited to first 1 million reservations, early booking recommended
- You may be directed to a “virtual waiting room” due to high traffic after reservations open
Period: February 9 (Mon) – February 15 (Sun), 2026
Visit your reserved salon and receive services.
You won’t receive points back if you don’t visit. Make sure to visit during the visit period.
Addition Date: Around March 16 (Mon), 2026
Eligible participants will receive Hot Pepper Beauty limited points.
⚠️ Important Notes
- Pre-registration mandatory: Must register before making reservation, otherwise ineligible
- Limited to first 1 million reservations: Campaign ends when limit is reached
- Eligible facilities: Hair salons, nails, eyelashes, relaxation, esthetics (beauty clinics excluded)
- Number of uses: One use each for hair salons and other beauty services, maximum 2 uses total
- Multiple uses: If you use multiple times per category, only the highest amount counts
- Point type: Hot Pepper Beauty limited points (cannot be used at other Recruit services)
💡 Tips for Maximum Savings
1. Choose Higher-Priced Menus
Since it’s 50% back, choosing pricier menus increases your savings. To maximize the 10,000-point cap, menus over ¥20,000 are recommended.
2. Book Both Hair and Nails
Hair salons and other beauty services each count separately, so booking both can get you up to 20,000 points back.
3. Book Early
Limited to first 1 million reservations, so booking at 0:00 on February 2nd is best. Popular salons may fill up quickly.
4. Use the Virtual Waiting Room
Access between 23:30-23:59 on February 1st to wait in the “virtual preparation room”. This helps ensure smooth access when reservations open.
❓ Frequently Asked Questions
(A) The “total amount” displayed on the reservation confirmation screen for services you plan to use (before using gift certificates, points, etc.)
(B) The payment amount at visit plus points used. (If you use shareholder benefits or gift certificates for discounts at visit, add the discount amount to the payment amount)
🎯 Summary
Hot Pepper Beauty’s “Vivivi Festival” is a mega campaign with up to 50% points back that only happens a few times a year.
- Complete pre-registration January 5 – February 4, 2026
- Make reservation starting 0:00 on February 2nd (limited to first 1 million)
- Visit salon February 9-15
- Receive points around March 16th
If you’re planning to get a haircut, color treatment, or use nail or eyelash services, don’t miss this opportunity!