Jolly Pasta to Launch Southern Italy Fair: Sicily Edition
Jolly Pasta, the pasta specialty chain operated under Zensho Holdings, will launch its Southern Italy Fair: Sicily Edition starting Thursday, May 7, 2026. As the second installment of the Southern Italy Fair that began in April, this edition features Sicily — the Mediterranean island — as its theme. Three new limited-time dishes using lemon and ricotta cheese will be served, along with the start of chilled pasta sales perfect for early summer. The campaign rolls out at all 322 locations (as of April 30).
Sicily-Inspired New Menu
Lemon Cream Cheese and Smoked Salmon Carbonara
Priced at 1,390 yen (1,529 yen incl. tax). The popular carbonara — known for its rich egg and cheese flavor — is paired with smoked salmon and topped with lemon-flavored cream cheese, lemon slices, and salmon roe. Mix in the lemon juice for a refreshing finish to this indulgent yet light dish.
Ricotta, Bacon, and Eggplant Tomato Pasta
Priced at 1,190 yen (1,309 yen incl. tax). Tomato-based pasta loaded with fresh eggplant, topped with caramelized ricotta and arugula. The ricotta brings a gentle milky sweetness with a smooth, light texture.
Smoked Salmon and Ricotta Bruschetta
Priced at 390 yen (429 yen incl. tax). Garlic toast topped with creamy ricotta and savory smoked salmon, with capers adding a refreshing tang. Perfect alongside Sicilian beer Messina (759 yen incl. tax, limited stock).
New Chilled Capellini with Mentaiko
Chilled Capellini: Red Shrimp Mentaiko Cream Soup is priced at 1,290 yen (1,419 yen incl. tax). Capellini coated in rich mentaiko sauce, topped with red shrimp, julienned squid, more mentaiko sauce, shiso leaves, and shredded nori.
- Enjoy the pure mentaiko flavor first
- Add chopped yuzu for a refreshing twist
- Pour the chilled cream soup for a mellow finish
A three-stage tasting experience perfect for early summer.
Campaign Overview
- Start Date: Thursday, May 7, 2026
- Locations: All 322 stores (as of April 30)
- Theme: Southern Italy / Sicily
- Key Ingredients: Lemon, ricotta, mentaiko, smoked salmon
Visit your nearest Jolly Pasta to fully savor the taste of Sicily.