Yoshinoya Online Shop Launches Ochugen Gifts: Arita-yaki ‘Kinmoji Donburi’ Bowl & 500-Yen Coupon

Key Takeaways:Yoshinoya’s 2026 Ochugen lineup pairs its long-selling frozen gyudon filling (over 500 million servings shipped) with an online-exclusive Arita-yaki ‘Kinmoji Donburi’ bowl—the same size used in-store—so recipients can enjoy an authentic gyudon experience at home. Sets run from 5,300 to 7,800 yen with free shipping and a thank-you card, and an early-bird 500-yen coupon is available. Sales run June 26 through 10:00 a.m. on August 19, with purchases possible via the official shop, Rakuten, Yahoo! Shopping, d Shopping, and au PAY Market.

Yoshinoya Official Online Shop Begins 2026 Ochugen Gift Sales

Yoshinoya Co., Ltd. has begun selling Ochugen (mid-year) gift sets featuring the Arita-yaki ‘Kinmoji Donburi’ bowl through the Yoshinoya Official Online Shop and various e-commerce mall stores, from June 26, 2026 (today) until 10:00 a.m. on Wednesday, August 19. All eligible items come with free shipping and a thank-you card, and an early-bird 500-yen discount coupon is also being distributed.

As the summer holiday season approaches, why not send frozen gyudon (beef bowl) filling—handy for easing the burden of meal prep—as a gift to someone special?

The Online-Exclusive Arita-yaki ‘Kinmoji Donburi’

The ‘Kinmoji Donburi’ is an online-exclusive Arita-yaki bowl bearing the “Yoshinoya” name in gold lettering. It is the same size as the bowl used to serve a regular gyudon at Yoshinoya restaurants, so paired with the frozen gyudon filling, you can enjoy an authentic in-store atmosphere right at home.

  • Size: 8.5 cm high × 14.3 cm wide
  • Highlight: A popular item that recreates the Yoshinoya dining experience at home

Frozen Gyudon Filling Surpasses 500 Million Servings Shipped

Yoshinoya’s frozen gyudon filling has been loved by customers since its launch in 1993, with cumulative shipments now surpassing 500 million servings (*estimated from cumulative shipments between March 1993 and the end of February 2026). As a product that lets you enjoy the Yoshinoya flavor easily at home, it shines across many occasions—busy-day meals, pantry stock, or gifts for family living far away.

Ochugen Gift Lineup and Prices

Sets with the ‘Kinmoji Donburi’

  • 6 Packs of Gyudon Filling + Kinmoji Donburi [Frozen]: 6,600 yen (tax incl.)
  • 6 Packs of Gyudon Filling + Kinmoji Donburi + Chopsticks [Frozen]: 7,800 yen (tax incl.)

Sets that include the ‘Kinmoji Donburi’ are delivered in a special online-exclusive donburi-patterned gift box.

Other Popular Ochugen Gifts

  • Karaage Variety Set: 5,300 yen (tax incl.) / 6 packs frozen gyudon filling, 2 packs frozen butadon (pork) filling, 2 packs frozen gyunabe-don filling, 2 packs frozen yakitori-don filling, 1 pack frozen karaage, 1 pack frozen red pickled ginger
  • 6 Packs Gyudon Filling + 3 Packs Grilled Eel + 2 Packs Tororo (4 servings) [Frozen]: 7,344 yen (tax incl.) / Yoshinoya’s carefully prepared grilled eel delivered to your home

Where to Buy

In addition to the Yoshinoya Official Online Shop, items can be purchased at major e-commerce malls including the Rakuten Ichiba store, Yahoo! Shopping store, d Shopping store, and au PAY Market store. Check the eligible products on the special Ochugen page and use the 500-yen early-bird discount coupon to pick a gift perfect for summer greetings.

Summary

Yoshinoya’s 2026 Ochugen gifts combine the Arita-yaki ‘Kinmoji Donburi’ with the long-selling frozen gyudon filling, offering a gift that lets recipients enjoy the Yoshinoya flavor at home. The sales period runs from June 26 to 10:00 a.m. on August 19. With free shipping, a thank-you card, and an early-bird coupon, getting in early is recommended.

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